Types of Visitors by Rich B
Traffic, like almost everything else in the world varies in quality and cost. Here's how I break down the different types of visitors, and some brief comments on each one.

Online Gambling Affiliate Programs by Dan P
Ever wanted to own a casino?

Choosing your Compensation Options by Rich B
When signing up for affiliate accounts, you are usually offered a choice between per-signup payment (Cost Per Acquisition - CPA) and a share of the site's profits from your players (Revenue Share)

Gifts for Signups by Rich B
In some ways, offering gifts / kickbacks in return for people using your affiliate links is a brilliant plan.

Introduction to Bulk Traffic by Rich B
The adverts look so appealing - get thousands of vistitors to your site for a few bucks. Should you believe the hype?

Revenue Terms and Conditions by Rich B
Affiliate Program Terms and Conditions can get a little confusing sometimes. Thankfully, most of them are common sense

Domain Redirects by Rich B
If you're getting traffic from good domain names, then redirects are great

Link Exchange by Rich B
Although search engine algorithms are top-secret, pretty much everyone knows that having links (both inbound and to some extent outbound) improves your ranking

The 4Ps of Internet Marketing by Rich B
4 Ps to describe the unique challenges of Internet marketing - Positioning, Permission, Partnership, and Performance

Revenue Rules of Thumb by Rich B
Choosing between CPA and Revenue Share for the sites you decide to promote is a very important decision.

Your Website is a Product by Rich B
You might think that product decisions are irrelevant when you're running an affiliate website, since you don't really have a product, but in some ways, they are more important than for a traditional business

Banner Advertising by Rich B
Everyone knows what a banner advert is, right? Just checking.

Get more money out of your affiliate managers by Rich B
Revenue Tiers and other tips to get more money out of your affiliate managers

The 4Ps of Traditional Marketing by Rich B
The 4 Ps - Product, Price, Place, Promotion - have been standard in pretty much every university marketing course for the last 40 years

Introduction to Traffic by Rich B
Traffic is Internet-speak for the number of visitors to your website. All your marketing efforts, whether online or offline, will revolve around trying to generate traffic

Pay Per Click Fraud Prevention by Rich B
It is a sad fact of life that there will always be unethical people who try to make money by conning others. The Internet is no exception

Introduction to Search Engine Optimization by Rich B
Search engines drive a large proportion of web traffic, and the implicit endorsement they provide by listing you high in the results page is pretty powerful to some visitors

Introduction to Offline Marketing by Rich B
If you're not promoting your business offline, you're missing out on a lot of potential money

Introduction to PPC Advertising by Rich B
More and more search engines, especially industry targeted ones, are moving towards paid listings